Appear Appoints Senior Advisor and New Account Manager to Drive Company’s Growth

Stockholm, January 31, 2008 – Appear, a leading provider of enterprise mobility software, today announced that it has named Per Hagman, Senior Advisor – Strategy & Business Development and Frédéric Servat, Account Manager for Southern Europe as part of a continued growth of its sales team. Both Hagman and Servat report to Xavier Aubry, CEO at Appear.

Per Hagman, a graduate of Harvard University brings more than 20 years of export and sales experience from IT, mobility and management consulting to Appear, most recently as Managing Director of reseller venture for Scandinavian vendors of cutting-edge mobile messaging, remote sales and field force applications. Previously, Per Hagman held executive and key sales positions at several companies including Easy2Tel Inc., Datavis EuroStrategy Inc. and American Airlines. Per Hagman is based in Kista, Sweden.

Also based in Kista, Frédéric Servat joins Appear with over 8 years of experience within the IT and Telecom Industry. Having worked most recently as Sales Engineer at Vizada, Frédéric Servat brings with him a proven track record in driving enterprise sales. Prior to his work at Vizada, Servat held senior sales roles at Hutchison 3G (commercially known as “3”) and Alcatel.

“We are pleased to welcome both Per and Frédéric on board. Increasing the strength of our sales management team will enable Appear to capitalize on the growing number of opportunities for enterprise mobility solutions in Europe,” commented Aubry. “Looking ahead, we are well-positioned to continue our positive momentum while still providing a high level of support to our partners, clients and prospective clients.”

About Appear:

Appear is the leading provider of context-aware software infrastructure designed to power the next generation of mobile applications and services. Using situational information (context), the AppearIQ suite of products transforms ordinary wireless data networks into rich multimedia channels that deliver information, voice, video and messages to mobile computer users. By collecting and sharing context, Appear’s solutions eliminate information overload and ensure users have exactly the information they need, when and where they need it. With Appear software, devices and applications react in real-time to users’ changing needs. Industry leaders in transportation, retail, telecommunications and government use AppearIQ. Appear has also been awarded three EU-funded research projects focusing on “Mobile and Wireless Systems beyond 3G” and part of the fourth call of the IST Sixth Framework Program: MIDAS (www.ist-midas.org), SIMS (www.ist-sims.org) and MUSIC (www.ist-music.eu).
Appear has an extensive partner network including industry leaders Cisco and Intel who along with vertical market specialists work to deliver innovative, end-to-end wireless and mobile solutions. The company is privately held and headquartered in Stockholm, Sweden and with offices across Europe. For further information please visit www.appearnetworks.com

Press Contact:
Mia Falgard
Tel: +46 8 545 91 370
Email: mia.falgard@appearnetworks.com